Infographic 101: Designing Effective Inforgraphic via Onextrapixel

Inforgraphic isn’t something new, according to Onextrapixel. Dated back to the time of the cavemen, graphical representations and illustrations have been used to record, summarize, and interpret information. Recently, a wave for creative inforgraphics hit the world of designers right in the spot. Advertising creatives and marketing communications have begun simplifying their messages into inforgraphics that cleverly sell their ideas in a succinct manner.

There are a few things to keep in mind when you are putting together such an illustration:

1. Organize your information
2. Same rules apply – Keep it simple!
3. Show cause and effect
4. Keep it under one theme
5. Use a color scheme
6. Use typography, illustration, chart or icon
7. Answer one question

I strongly encourage you to read: Huge Inforgraphic Design Resources: Overview, Principles, Tips and Examples via Onextrapixel

Here are some examples I have downloaded from the site, enjoy!

Do share with us if you have come across any inspiring inforgraphic resources!

Image source: onextrapixel.com
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About Jason Tham

Jason Tham is a PhD student at the University of Minnesota, Minneapolis. His research interests are digital pedagogy, connectivism and connected learning, computers and writing, and visual rhetoric.
This entry was posted in Advertising, Colors, Design, Graphic design, Media, Presentation and tagged , , , , , , . Bookmark the permalink.

One Response to Infographic 101: Designing Effective Inforgraphic via Onextrapixel

  1. adpraisal says:

    I love infographics and totally agree that simple is best. The one for picking up girls is hilarious, although perhaps more of a cartoon/animation than an infographic.

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