Category Archives: Social Media

Moving to New Site!

In the effort of establishing a stronger identity as an academic, I have decided to relocate and focus all of my writing on one portal: my new professional site, http://www.jasontham.com. I will keep this site as it is for archival … Continue reading

Posted in Advertising, Branding, copywriting, Design, Education, Graphic design, Integrated Brand Promotions, Marketing, Media, Public Relations, Resume, Social Media, Technology | Leave a comment

New World Means More Transparency

So the Mayans pulled off a huge success in fooling many naive citizens around the world. The clock continues to march on steadily the morning after the 21st; the people of all time zones are “forced” (though they have always … Continue reading

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Are you a Mobile-Superhero? [via Mashable]

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Behind Gangnam Style: Kevin Allocca on Why Videos Go Viral [TEDTalk]

YouTube Trend Manager, Kevin Allocca, offers insights to why some videos made it top on the viral list. From a web writer’s standpoint, I would also add that SEO plays a huge role in propagating high traffic videos. Notice how … Continue reading

Posted in Advertising, copywriting, Media, Online, Public Relations, Social Media, Technology, TED Talk | Tagged , , , , , , , | 1 Comment

Social Media – Circa 1940

The social media is growing old, according to the May issue of Advertising+Marketing (M) magazine. With more and more dads & moms, grandpa and grandma signing on to these networking platforms, life insurance ads seem more appropriate than, say, Victoria … Continue reading

Posted in Advertising, Design, Graphic design, Media, Social Media, Technology | Tagged , , , , , | 2 Comments