Category Archives: Advertising

Y U No Write Good

Posted on July 10, 2012 by Jason Tham

Came across some readings during my morning feeds today and Maurilio’s Writing Copy That Sells caught me into thinking. Indeed words are wonderful, or I wouldn’t be spending 60 hours a week writing ad copy in order to pay bills. … Continue reading →

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Social Media – Circa 1940

Posted on July 5, 2012 by Jason Tham

The social media is growing old, according to the May issue of Advertising+Marketing (M) magazine. With more and more dads & moms, grandpa and grandma signing on to these networking platforms, life insurance ads seem more appropriate than, say, Victoria … Continue reading →

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Copywriter: an infographic

Posted on May 17, 2012 by Jason Tham

Today marks my first week as a full-time copywriter at Creative Thumbprint and to celebrate this little accomplishment (of surviving the 12 hours of work every day), here’s a hit-it-right-at-home infographic that sums up what these so-they-think-they-can-write people do in … Continue reading →

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Graduation? Get a head-start to your career (with pretty accessories)!

Posted on April 26, 2012 by Jason Tham

With finals just around the corner, graduation is upon hundreds of thousands of students from the creative field. Whether you are a student of advertising, public relations, journalism, marketing, graphic design, IT, or whatever, you need to get ahead and make … Continue reading →

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Books on Creativity

Posted on April 19, 2012 by Jason Tham

It’s good to pick up a book once in a while to inject some new perspectives into your creative bloodstream. My personal favorite is “The Copywriter” by John Matthews (1961). Though the book was published half a century ago, the ideas … Continue reading →

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